BA Marketing and Management

The BA in Marketing and Management is designed for individuals aspiring to managerial roles with a strong marketing focus. This dynamic programme equips students with the adaptability and independent thinking skills essential for success in the contemporary business landscape. It is suitable for those interested in exploring both marketing and management disciplines, including individuals with their own or family businesses. 

The course provides a solid foundation for careers in either marketing or management. This course utilises a variety of teaching methods, including lectures, seminars, workshops, and group project work. You'll have opportunities to work on real-world case studies, developing practical skills and applying theoretical knowledge to business challenges. 

Assessment methods include essays, presentations, reports, and examinations. You'll also have the option to undertake a placement year, gaining valuable industry experience.

The University of East Anglia is committed to providing research-led and industry-relevant education. The university prides itself on its student body and international outlook, preparing graduates to excel on the global stage. The University of East Anglia (UEA) provides a broad range of undergraduate and postgraduate programmes across various disciplines, including Medicine, Law, Engineering, Business, and the Arts.

• To apply, candidates should submit a personal statement explaining their interest in the programme and their academic background. 
• An academic reference is required to support the application. 
• Additionally, a CV can be included to highlight any relevant work experience.

Grade Requirements

• Typical offer: ABB at A-Level or A-level equivalent qualifications.

English Proficiency

Those whose native language is not English are required to have an overall IELTS score of 6.0 with a minimum  5.5  in all components or provide proof of equivalent Secure English Language Test scores.

Tuition costs at the University of East Anglia vary depending on whether you're a UK (home) or overseas student.

• For UK students, the standard yearly undergraduate fee is £9,535.
• For overseas students studying for a BA in Marketing and Management, the annual tuition fee is £24,800.

It's important to be aware that these fees are likely to increase each year. For continuing students, the increase is capped at 4% or the UK Government's regulated percentage.

The University of East Anglia is committed to supporting students financially through various scholarships. Both home and overseas students are eligible for a range of funding opportunities. Prospective students should read more for specific details on available scholarships, eligibility criteria, and application procedures.

Graduates can pursue careers in:

• Marketing Executive
• Brand Manager
• Sales Manager
• Digital Marketing Specialist
• Market Research Analyst
• Advertising Executive

Applications for BA Marketing and Management programme or other Undergraduate programmes at the University of East Anglia should be made through UCAS. To learn more about this process,  speak to one of our trained counsellors. They can assist you in highlighting your strengths and tailoring your application to meet the programme's specific requirements.