University of Leicester

International Year One Marketing

University of LeicesterLeicester, Campus-based

Course overview

The International Year One Marketing provides a pathway for you if you do not meet the standard entry criteria for our Marketing BA. Throughout your first year, you will benefit from enhanced support. This starts with one week of intensive English language and academic skills development in September, before you begin your academic modules.

The International Year One places a strong emphasis on equipping with you with the skills you need to succeed in your studies. From day one, you’ll be part of a vibrant and diverse student and academic community. All of our Business and Management degrees share the same first year, which means that at the end of your International Year One, you can switch to either of the following degrees and tailor your studies to your interests and strengths: Our courses give you a comprehensive insight into a broad range of subjects and provide you with an in-depth understanding of contemporary business and management techniques.

By studying topics such as operations management, strategy, business in digital economies and international business, the course will open up a wide range of opportunities for professional development, equipping you with the skills you need to become an effective and socially responsible manager in both local and global environments. You will also be supported by the School of Business Careers and Employability Team who offer a dedicated programme of support, opportunities and events, and will help you take your first steps towards a successful graduate career. On successful completion of your International Year One, you are guaranteed progression to the second year of your degree.

See qualifications needed to study the course by your region: Students registering on the course should normally be 17 years of age by the course start date. We may exceptionally admit applicants who are 16 years of age. Applications from individuals who are 16 years of age at the date of registration will be considered by the University

Key highlights

  • One week of intensive English and academic skills in September
  • Enhanced study skills support throughout the first year
  • Shared first year allows switching to other business degrees
  • Topics include operations management, strategy and international business
  • Dedicated Careers and Employability Team support and events
  • Guaranteed progression to second year on successful completion

Entry requirements

  • GCSE: 4 — to include Mathematics, Science
  • Additional condition: minimum_age — 17+ · …Age requirements Students registering on the course should normally be 17 years of age by the course start date.

Scholarships

  • Chancellor’s International Scholarship

    This scholarship, worth £3,000 per year, reflects the University’s commitment to attracting talented students from around the world.

    Up to £3,000
  • Choral Scholarships at Leicester Cathedral

    Leicester Cathedral offers three Choral Scholarships of £1,000 each year to University of Leicester students (undergraduates or postgraduates).

    Up to £1,000
  • Family Loyalty Discount

    10% discount on the tuition fee for each year of your course.

    Up to 10% of fees
  • International Citizens of Change Scholarship

    A £10,000 tuition fee discount will be awarded to 10 undergraduate international fee-paying students starting an undergraduate programme in September 2026 for each year of their course for up to three years.

    Up to £10,000
  • International Undergraduate Merit Scholarship

    This merit-based scholarship, worth £5,000 per year, is offered to international-fee-paying students applying for an undergraduate degree at the University of Leicester who achieve or exceed the academic grades outlined.

  • International Undergraduate Tuition Fee Waiver

  • Music Scholarship

    Music Scholarships of £500 are available for the academic year to cover the cost of music lessons for student musicians who are studying an undergraduate or postgraduate degree in any subject.

    Up to £500
  • Sanctuary Scholarships

    Each Sanctuary Scholarship consists of a tuition fee waiver, and a support package to be confirmed following assessment with our Welfare Service.

  • Sports Scholarships - The Talented Athlete Award

    Financial contribution on agreed items up to £500 (e.g., travel expenses, equipment, specialist coaching, nutritional advice).

Careers this course leads to

  • Marketing executive
  • Digital marketing specialist
  • Brand manager
  • Market research analyst
  • Social media manager
  • Account executive

Cost of study

International: International Year 1: £20,200 per year

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to University of Leicester, and guide you through interview, offer, CAS and visa — right up to enrolment.

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