PhD Marketing research degrees

The PhD Marketing Research Degree at the University of Hull is designed to give students an advanced view of marketing theories. This programme focuses on the application of these theories through research. Students conduct original research under the guidance of a university-appointed supervisor.

Learning occurs through research seminars, methodology workshops, and regular supervision meetings. This course is primarily assessed through a doctoral thesis and viva voce examinations. Additionally, periodic reviews are made throughout the entire 3-4 year span of the course.

The University of Hull was established in 1927 as a university college and became a full university in 1954. It is located in Kingston upon Hull, East Yorkshire, England, and has a solid reputation for high-quality teaching and research.

It currently offers approximately 16,000 students a wide range of undergraduate and postgraduate programs in a variety of disciplines, including Business, Health Sciences, Arts, Humanities, and Science.

The University of Hull maintains a 52-acre main campus in north Hull to serve its students. This, combined with its top facilities such as the Brynmor Jones Library, makes it the top choice for international students.

Here are the entry requirements to study PhD Business and Management Research Degrees at the University of Hull:

Applicants need to submit a comprehensive research proposal (typically 1,500-2,000 words) outlining the proposed research area. Also, they must provide their CVs/resumes showing academic and professional experience.

Grade Requirements

• Applicants must have a master's degree in Marketing, Business, Management, or a related field and at least a 2:1 Honours bachelor's degree (or international equivalent) in a relevant field.

English Proficiency

• Non-native English speakers may need to demonstrate proficiency in the language, typically through an IELTS score of at least 6.0. TOEFL or other equivalents are also allowed.

The tuition fee (2025/2026) to study for a PhD in Marketing Research Degree at the University of Hull is £17,500. However, other expenses such as living costs, personal book copies, student visas, etc., are not covered by the fee.

The University of Hull offers international students several scholarships and discounts to help and reward them. An example is the Commonwealth Split-Site Scholarship. It is for PhD candidates from low- and middle-income Commonwealth countries, and it allows them to spend a year studying at a UK university.

With a PhD in Marketing Research degree from the University of Hull, students graduate ready to work in the industry as:

• Market Research Director
• Consumer Insights Manager
• Marketing Analytics Professor
• Research Consultant
• Chief Research Officer
• Marketing Science Lead

To apply for this course, you’ll need to go through UCAS. To find out more about this process, speak to one of our trained counsellors.