Marketing and Design (Study Abroad) : BSc Hons

Course overview

As a BSc Marketing and Design (Study Abroad) student, you will be equipped with a strong foundation in the principles and practices of both marketing and design. Throughout the course, you will gain a deep understanding of the complementary and contrasting theoretical frameworks of marketing and design while developing essential design research skills and sharpening your critical thinking. You will learn how to respond to design briefs with creative experimentation and compelling visualisations.

You will be able to commission design projects and effectively manage marketing strategies across diverse areas, from packaging to online advertising.

Key highlights

Combines theoretical frameworks of marketing and design, comparing their approaches
Develops design research skills alongside sharpened critical thinking
Respond to design briefs through creative experimentation and compelling visualisations
Learn to commission and oversee design projects
Manage marketing strategies across areas from packaging to online advertising

Entry requirements

Welsh Baccalaureate — in place of one
BTEC: DD — combined with A levels
A-level: BB — plus BTEC at D 32 points overall with 16 points from the best 3 HL subjects We are happy to admit applicants on the basis of five Highers, but where we require a specific subject at A level, we will typically require an Advanced Higher in that subject; combined with BTEC

Scholarships

Lancaster Sanctuary Scholarship
Undergraduate Excellence Scholarship – International
The award will be worth £3,000 and will be awarded as a tuition fee reduction, each year of study, for undergraduate programmes.
Up to £3,000
Undergraduate International Regional Scholarship
The award will be worth £3,000 and will be awarded as a tuition fee reduction, each year of study, for undergraduate courses.
Up to £3,000

Careers this course leads to

Marketing executive
Brand manager
Design manager
Digital marketing executive
Advertising account executive
Creative project manager

Cost of study

UK/Home: £10,050 | International: £26,700

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Lancaster University, and guide you through interview, offer, CAS and visa — right up to enrolment.

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