University of South Wales

MSc Strategic and Digital Marketing

University of South Wales

Course overview

This MSc in Strategic Digital Marketing is designed to give you a strong understanding of the important ideas and skills you need to succeed in the world of digital marketing. The course is recognised by three leading marketing organisations: CIM, DMA, and PRCA.

You'll learn through a mix of online and in-person classes each week, along with time for your study. You'll be assessed through presentations, reports, essays, and projects (both group and individual), including a realistic brand management exercise. There are no exams.

Additionally, you'll learn from experienced teachers and researchers who are well-known in the fields of marketing, digital media, and public relations. While the course doesn't currently include placements or internships, you're welcome to explore these opportunities on your own.

Entry requirements

To apply, you'll need to write a personal statement explaining why you want to take the course and provide any other relevant information about your studies. You'll also need to provide a reference from a teacher or employer. 

You can also include your CV to show your work experience.  If your application is suitable, you'll be invited for an interview with a member of the teaching staff, and you'll need to pass this interview to be offered a place on the course.

Grade Requirements:

  • You will usually need a UK 2:2 Honours degree (or an equivalent qualification from another country). If you have relevant work experience in the industry, your application will also be considered.

English Proficiency:

  • If English isn't your first language, you'll need an IELTS score of 6.0 overall, with at least 5.5 in each part,  or an equivalent qualification such as TOEFL or PTE.

Scholarships

  • Chevening Scholarships

    All Chevening Awards cover tuition fees and living costs for a one year postgraduate course.

  • Postgraduate Sanctuary Scholarship

  • USW International Students Progressing to Masters

    Progression Fee Discount of £3,500.

    Up to £3,500

Career opportunities

Graduates from this MSc in Strategic and Digital Marketing can go on to work as:

  • Marketing or Digital Executives
  • Communications Executives
  • Digital Leads
  • Digital Content Specialists
  • Community Development Managers
  • Social Media Managers

Cost of study

The tuition fee for international students undertaking the MSc Strategic and Digital Marketing program is £16,900 per year.

Admission

You can apply for the MSc Strategic and Digital Marketing course directly using the University of South Wales' online application system or apply through AHZ Consultants, who can help you with the application process. If you're not sure about any part of the application or what documents you need, our experienced advisors are available to help you.

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