
BA Fashion Marketing and Business Management
Course overview
The BA Fashion Marketing and Business Management from London Metropolitan University is a three-year course that focuses on the use of marketing strategies to sell art. Fashion is art, and art is expressive. This course prepares students for roles in fashion branding, retail, and buying, with a focus on sustainable practices. It also helps students to use different methods to promote fashion brands, alongside the basics of pattern drafting, sewing, styling, and model acquisition.
Based in East London, the course connects students with the local fashion space and industry experts. It offers an understanding of digital technologies and printing styles like magazines to connect brands' services to the hearts and wallets of their audience. The modules also provide knowledge on business management, which keeps a fashion brand ahead of competitors.
Learning is through lectures, workshops, tutorials, and projects. Assessment is coursework-based, including presentations and live briefs, giving students the skills needed in the fashion industry.
Entry requirements
Grade Requirements
- International students need 96 UCAS points.
- A minimum of CCC at A-level, preferably in business-related subjects, or an equivalent Level 3 qualification such as a BTEC Subsidiary Diploma or National Diploma, is required.
- An Access to HE Diploma in a business-related subject is considered. A total of 60 credits is required, including 45 credits at Level 3, with at least 30 credits at Merit. Communications and Maths units must also have been passed at Level 2.
- An International Baccalaureate score of 28 points, including at least 15 points at higher level and a minimum of 4 points in English and Maths.
English Proficiency
- Candidates whose first language is not English should achieve an IELTS overall score of 6.0, with no individual component score below 5.5.
- A TOEFL minimum score of 72 and a PTE Academic minimum score of 59 is also considered.
Scholarships
Early Payment Discount
Up to 5% tuition fee reduction after all scholarship reductions.
Global British Citizens Scholarship
Depending on the school and level of studying you are applying for, your scholarship value may vary.
International Bright Futures Scholarship
£5,000 tuition fee reduction.
Up to £5,000
Career opportunities
Graduates of the BA Fashion Marketing and Business Management degree are prepared to exercise their creativity and management skills in roles such as:
- Fashion Marketing Executive
- Brand Manager
- Fashion Buyer
- Merchandiser
- E-commerce Manager
- Public Relations (PR) Officer in Fashion
Cost of study
For international students enrolling in the three-year BA Fashion Marketing and Business Management degree at London Metropolitan University during the 2025/26 academic year, the tuition fee is between £16,400 to £ 17,900 yearly.
Admission
International students interested in joining the BA Fashion Marketing and Business Management course can get help with their application. Contact AHZ's counsellors now.
Frequently asked questions
What is Fine Arts?
Fine Arts is a broad discipline that encompasses various creative practises such as painting, sculpture, drawing, printmaking, photography, digital art, installation, and more. It involves the exploration of artistic concepts, techniques, and the expression of ideas through visual mediums.
Why study Fine Arts in the UK?
The UK has a rich artistic heritage and is home to renowned art institutions, galleries, and museums. Studying Fine Arts in the UK offers students the opportunity to learn from experienced artists, engage with diverse artistic perspectives, and access a vibrant arts community. The country's cultural diversity and thriving arts scene provide an inspiring environment for artistic growth and exploration.
Can I study Fine Arts without a formal art education background?
Yes, many universities and colleges offer Fine Arts programmes that welcome students from diverse backgrounds. While some prior experience or knowledge in art may be beneficial, it is not always a requirement. Admissions committees often consider applicants' creativity, passion for art, and potential when assessing applications.
What topics are covered in a Fine Arts programme?
Fine Arts programmes typically cover a wide range of topics and practical skills. These may include drawing, painting, sculpture, printmaking, photography, digital art, art history, art theory, art criticism, conceptual art, contemporary art practises, and professional development for artists. The curriculum is designed to develop your artistic skills, expand your creative thinking, and provide a comprehensive understanding of the art world.
What are the career prospects after studying Fine Arts?
Fine Arts graduates pursue diverse career paths within the arts industry. Some become professional artists, exhibiting their work in galleries and museums. Others work as art educators, curators, art administrators, art therapists, art critics, or pursue further academic research in art. The skills developed during the programme, such as critical thinking, creativity, and visual communication, are also transferable to various sectors beyond the arts.
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