University of Liverpool

Sports Business and Management

University of LiverpoolLiverpool, United Kingdom

Course overview

The MSc Sports Business and Management offers students a master's level understanding of the global business of sport - its organisations, stakeholders and the disciplines which make it operate successfully - with a business focus on the challenges and opportunities within the global sports business. Please note, if you’re applying for January 2027 entry, your course welcome starts on 25 January 2027. Teaching starts on the 1 February 2027.

Our MSc Sports Business and Management is ranked 1st in the UK, 3rd in Europe, and 14th in the world in the2023 SportBusiness Postgraduate Rankings. The programme provides students with the opportunity to study an MSc Sports Business and Management in a Russell Group University which has an excellent reputation and network within football, horse racing, cricket, rugby and other sports based on its provision of high-quality education in the business of sport over the past 15 years. The MSc Sports Business and Management programme was designed in consultation with industry employers, including Liverpool and Everton Football Clubs, St.

Helens RFLC (Rugby League) and Deloitte, to identify and incorporate the skills required by industry both now and in the future. Modules cover the global context of sports business, sports marketing and sponsorship, sports operations and events, and leadership in sport. In the capstone ‘Sports Business Practice’ module students will have opportunities to visit Premier League Football Clubs as well as high-profile sports businesses from cricket, rugby and other sports.

Students will have access to excellent sports business speakers to enhance their understanding of the practical aspects of working in the global sports business market. The University of Liverpool Management School is one of an elite group of institutions worldwide to hold the gold standard ‘triple-crown’ accreditation from AACSB, AMBA and EQUIS. AACSB Accreditation Standards require a high quality teaching environment, a commitment to c

Key highlights

  • Ranked 1st in UK in 2023 SportBusiness Postgraduate Rankings
  • Designed with Liverpool FC, Everton FC, St Helens RFLC and Deloitte
  • Modules in sports marketing, sponsorship, operations, events and leadership
  • Capstone module includes visits to Premier League football clubs
  • Regular talks from sports business industry speakers
  • School holds triple-crown AACSB, AMBA and EQUIS accreditation

Entry requirements

  • Degree: 2:2 — Postgraduate entry requirements: We accept a 2:2 honours degree from a UK university, or an equivalent academic qualification from a similar non-UK institution.

Scholarships

  • Chevening Scholarships

  • E. Allison Peers Masters Scholarship in Iberian and Latin American Studies

    The scholarship provides £5,000 towards fees, plus a £5,000 stipend, for students undertaking a Hispanic topic in any master's programme in the Department of Languages, Cultures and Film at the University of Liverpool.

    Up to £5,000
  • Health, Cultures and Societies Bursary

    The successful candidate will receive a one-off fee reduction of £5,000.

    Up to £5,000
  • Hodgson Law Scholarship

  • Liverpool Excellence Scholarship for Postgraduates

    If you're an international student, you could be eligible for a tuition fee discount of £7,000.

    Up to £7,000
  • Liverpool Law School Hong Kong Scholarships

    Two scholarships worth £1,000 each.

    Up to £1,000
  • Liverpool Law School LLM Bursaries

    Two bursaries worth £500 each for Home students. Two bursaries wroth £1,000 each for international students.

  • MA in Chinese-English Translating and Interpreting Scholarships

    Students awarded this scholarship will receive a fee reduction of £5,000.

    Up to £5,000
  • Management School MBA Excellence Scholarship

    50% tuition fee discounts are available.

    Up to 50% of fees
  • Manuel Irujo Scholarship in Basque Studies

    The scholarship provides approximately £5,000.

  • MusicFutures Scholarship for International Intellectual Property Law LLM

    Up to five scholarships are available, each worth £12,500 in the form of a tuition fee discount.

    Up to £12,500
  • Peter Astaire Memorial Scholarship in Beatles Studies

    Up to two awards are available in each academic year, with each award worth £4,000.

    Up to £4,000
  • Scholarships for MA Political Science and International Relations

    The Department of Politics is pleased to announce two £5,000 scholarships for students wishing to pursue the MA in Political Science and International Relations.

    Up to £5,000
  • Scholarships for Master's in Public Administration and Policy

    Successful candidates will receive a fee reduction of £5,000.

    Up to £5,000
  • Scholarships for Postgraduate Study in Education

    Successful candidates will receive a fee reduction of £5,000.

    Up to £5,000
  • Scholarships for Postgraduate Study in Film Studies

    Successful candidates will receive a fee reduction of £5,000.

    Up to £5,000
  • Scholarships for Postgraduate Study in History

    Successful candidates will receive a fee reduction of £5,000.

    Up to £5,000
  • Scholarships for Postgraduate Study in Translation

    Successful candidates will receive a fee reduction of £5,000.

    Up to £5,000
  • University of Liverpool Humanitarian Scholarships for Master's Programmes

  • University of Liverpool International College (UoLIC) Excellence Scholarship

    £5,000 tuition fee reduction for the first year of study.

    Up to £5,000

Careers this course leads to

  • Sports marketing manager
  • Sponsorship manager
  • Sports events manager
  • Commercial manager at a sports club
  • Sports operations manager
  • Sports business consultant

Cost of study

UK/Home: Full-time place, per year - £15,000; Part-time: £7,500 | International: Full-time place, per year - £32,000; Part-time: £16,000

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to University of Liverpool, and guide you through interview, offer, CAS and visa — right up to enrolment.

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