University of Northampton

Marketing BSc (Hons)

University of NorthamptonWaterside Campus, Northampton

Course overview

Our BSc Marketing Degree, professionally accredited by both the Chartered Institute for Marketing (CIM) and the Digital Marketing Institute (DMI), is focused on preparing you to become a fully skilled modern marketing professional ready for the workplace. This degree in marketing includes specialist modules that provide practical skills in areas such as social media marketing, branding, consumer marketing, campaign planning, digital media and content creation, marketing communications and advertising, market research, PR and media relations, strategic marketing, sustainability, and international marketing. The course is representative of the broad expertise that exists within the subject group with staff offering specialist knowledge and practical experience across a wide range of marketing disciplines and areas.

This allows the degree to offer a wide range of modules for students to choose from and tailor their own learning journeys. Professional bodies: The Chartered Institute of Marketing (CIM) and Digital Marketing Institute (DMI). for student positivity out of all universities in England for Satisfied with Teaching for Marketing and Public Relations for Satisfied with Feedback for Marketing and Public Relations

Key highlights

  • Accredited by the Chartered Institute of Marketing and Digital Marketing Institute
  • Specialist modules in social media marketing, branding and campaign planning
  • Practical skills in digital media, content creation and advertising
  • Covers market research, PR, media relations and strategic marketing
  • Includes sustainability and international marketing topics
  • Wide module choice lets you tailor your own learning

Entry requirements

  • A-level: BBC — A typical offer for this course would be: BBC at A Level or DMM at BTEC/Cambridge Technical or M at T Level We welcome applications from students with a mix of A levels and BTEC/Cambridge Technical qualifications.
  • BTEC: DMM — A typical offer for this course would be: BBC at A Level or DMM at BTEC/Cambridge Technical or M at T Level We welcome applications from students with a mix of A levels and BTEC/Cambridge Technical qualifications.
  • T-level: Merit — A typical offer for this course would be: BBC at A Level or DMM at BTEC/Cambridge Technical or M at T Level We welcome applications from students with a mix of A levels and BTEC/Cambridge Technical qualifications.

Scholarships

  • ICAEW Foundation Bursary

    Three annual payments of £4,000

    Up to £12,000

  • John Lowe Accounting and Finance Scholarship

    Scholarship is paid as £1,000 in the second and third years of study.

    Up to £2,000

  • Northampton Energy Elite Athlete Scholarship

    This scheme offers the student athlete a support network enabling them to balance the demands of performance sport with academic study.

  • Reid Science, Engineering, and Computing Bursary

    £500 per year of study

    Up to £1,500

  • TD Lewis Scholarship

    The T D Lewis Scholarship provides both undergraduate and postgraduate students with financial awards of up to £1,000.

    Up to £100

  • The Chancellor's Fund

    Up to £50

  • The University of Northampton International Scholarship

    The University of Northampton International Scholarship Scheme is a merit-based scholarship that provides up to a £4,000 reduction in tuition fees.

  • Wilson Endowment Scholarship

    Successful students will receive three annual payments of £500, one for each year of study.

    Up to £1,500

Careers this course leads to

  • Marketing executive
  • Digital marketing executive
  • Social media manager
  • Brand manager
  • PR officer
  • Market research analyst

Cost of study

UK/Home: £9,790 per year | International: £17,000 per year

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to University of Northampton, and guide you through interview, offer, CAS and visa — right up to enrolment.

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