Marketing MSc

Key highlights

• Core themes include brand strategy, consumer analytics and digital marketing
• Hands-on project work directly with a real organisation
• Option to extend studies with a work placement
• Develops skills to meet customer needs in competitive markets

Entry requirements

Scholarships

• Chevening Scholarships

• Humanities Master's Scholarship

  We aim to award scholarships up to £1,000.

• Keele Alumni Discount

  The Keele Alumni Discount is a 20% discount of the tuition fee charged for Keele Alumni (10% for online programmes).

• Keele Staff Discount

  If you are a Keele University employee, you may be eligible for a 30% discount off your postgraduate tuition fees.

  Up to 30% of fees

• KUIC Postgraduate Progression Scholarship

  70% and above - £5,000; 60% - 69% - £4,000; 50% - 59% - £3,000.

• Postgraduate Global Scholarship

  1st - £5,000; 2:1 - £4,000; 2:2 - £3,000.

• The Keele Postgraduate Research Alumni Discount (KPGRAD)

  This is a 20% discount on the tuition fee if you are studying a Postgraduate Research course (MPhil, PhD, or Professional Doctorate) either delivered on Keele Campus or Online.

  Up to 20% of fees

Careers this course leads to

• Marketing manager
• Brand manager
• Digital marketing specialist
• Marketing analyst
• Consumer insights analyst

Cost of study

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Keele University, and guide you through interview, offer, CAS and visa — right up to enrolment.