Keele University

Digital Media and Marketing BA (Hons)

Keele UniversityStaffordshire, UK

Course overview

Digital Media and Marketing BA at Keele will launch you into a world where creativity meets strategy. Master the art of compelling content, develop industry-ready skills, and become a forward-thinking digital professional who can transform innovative ideas into powerful marketing solutions. With work placements, professional development and opportunities to work on real-world projects, you will gain the knowledge and skills to shape the ever-evolving digital media landscape in a variety of industries.

Key highlights

  • Optional placement year or international year extends the degree to four years
  • Work placements and professional development built into the course
  • Real-world projects develop industry-ready digital marketing skills
  • Combines creative content production with marketing strategy
  • Taught within a business school setting

Entry requirements

  • A-level: BBC — A Level: BBC BTEC: DMM T Level: Merit
  • BTEC: DMM — A Level: BBC BTEC: DMM T Level: Merit
  • T-level: Merit — A Level: BBC BTEC: DMM T Level: Merit

Scholarships

  • Article 26 Sanctuary Scholarships

    A full tuition fee waiver for up to 4 years; A cash award of £1200 each year towards living costs.

  • International Baccalaureate Global Scholarship

    Awards of £1,000 for international students undertaking the International Baccalaureate Diploma.

    Up to £1,000
  • Placement Bursary Initiative

    The Placement Bursary Initiative could be worth up to £500 during your unpaid/paid, non-mandatory placement.

  • The Advanced Entry Scholarship (UG)

    Awards of £3,000 will be awarded towards the tuition fee for the year of entry for students who exceed published entry requirements.

    Up to £3,000
  • Undergraduate Global Scholarship (UG)

    Eligible students will be awarded £3,000 per annum for every year studied (up to 4 years, not including placement years).

    Up to £3,000

Careers this course leads to

  • Digital Marketing Executive
  • Social Media Manager
  • Content Marketing Specialist
  • SEO Specialist
  • Marketing Communications Officer
  • Digital Content Producer

Cost of study

UK/Home: £10,050 | International: £18,200

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Keele University, and guide you through interview, offer, CAS and visa — right up to enrolment.

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