Keele University

BA Business Management and Economics

Keele University

Course overview

This Business Management and Economics degree at Keele University is designed for individuals aiming for a business career or to start their own company. The course focuses on understanding how businesses operate and the economic principles that drive markets. The curriculum covers key business areas, including marketing, leadership, human resource management, strategy, and business operations. 

The course also develops students’ understanding of economic theories, the principles of microeconomics and macroeconomics, and different economic growth strategies and policies. It makes sure to emphasise practical, career-focused learning, ensuring that students can apply theory to real-world scenarios to build expertise and confidence. 

Students taking this course will gain skills in economic analysis, strategic planning, and risk management, and will be introduced to modern technologies and economic models. The programme also addresses sustainability and business ethics, aiming to develop graduates who can positively contribute to the world. 

A built-in Professional and Academic Development Programme runs throughout the degree, which focuses on developing professional skills, creativity, confidence, critical thinking, and problem-solving abilities to prepare students for securing jobs or starting businesses. Students will also benefit from Keele Business School's industry connections, placement or entrepreneurship opportunities, hands-on practical experiences, and real-world insights.

Entry requirements

To get onto this course, you will need to write a personal statement. This is where you explain why you want to study Business Management and Economics and tell us about your previous education. We also need a reference letter from a teacher or an employer. If you have any work experience, you can also include your CV with your application.

Grade Requirements:

  • For the 2025/2026 academic year, the qualifications that the university accepts are A Levels, a BTEC Extended Diploma at MPP level, a BTEC Diploma at MM level, T Levels, or the International Baccalaureate. 
  • The university also accepts other qualifications from around the world that are seen as the same level as A Levels.

English Proficiency:

  • If English is not your first language, you must show us that your English skills are good enough for the course. Usually, this means getting an overall score of 6.0 in the IELTS test, with a score of at least 5.5 in each of the four parts.
  • The university also accepts other English language tests, like TOEFL and PTE.

Scholarships

  • Article 26 Sanctuary Scholarships

    A full tuition fee waiver for up to 4 years; A cash award of £1200 each year towards living costs.

  • International Baccalaureate Global Scholarship

    Awards of £1,000 for international students undertaking the International Baccalaureate Diploma.

    Up to £1,000

  • Placement Bursary Initiative

    The Placement Bursary Initiative could be worth up to £500 during your unpaid/paid, non-mandatory placement.

  • The Advanced Entry Scholarship (UG)

    Awards of £3,000 will be awarded towards the tuition fee for the year of entry for students who exceed published entry requirements.

    Up to £3,000

  • Undergraduate Global Scholarship (UG)

    Eligible students will be awarded £3,000 per annum for every year studied (up to 4 years, not including placement years).

    Up to £3,000

Career opportunities

This programme will equip you with skills valued by employers, including improved critical thinking, an entrepreneurial mindset, and enhanced communication abilities. Graduates work as;

  • Management Consultant
  • Financial Analyst
  • Economist
  • Market Research Analyst
  • Business Analyst
  • Project Manager

Cost of study

If you are an international student studying the BA Business Management and Economics at Keele University, the cost for one year of full-time study is £17,700.

Admission

You can apply to Keele University directly using the online application form, or you can apply through UCAS. If you need any help with your application, you can speak to one of our experienced advisors who can guide you through the process.

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