BA Marketing with Foundation Year

The BA Marketing with Foundation Year at the University of Derby is a programme that lasts four years. It starts with a one-year foundation course, which helps students build a strong understanding of basic business and marketing concepts. This is especially helpful for those who don’t meet the usual entry requirements for the full degree. After the foundation year, students move on to the three-year marketing degree or choose other related disciplines.

During the foundation year, students learn the basics of business management and how modern trends have shaped the way businesses work today. They gain skills in communication, decision-making, and analysing both quantitative and qualitative data. Tools like Excel and similar software are introduced to help students work with numbers and information effectively. 

Throughout the programme, students study a combination of core and optional modules. In the foundation year, they study business trends, communication, and data handling. The later years cover areas such as advertising, branding, digital marketing, and public relations. In their final year, students work on independent projects to improve their research and problem-solving skills. Students are assessed through individual assignments, group work, presentations, and creative tasks like making advertisements or infographics.

The University of Derby was established in 1851 as an institution for training schoolmistresses. It gained university status in 1992 and has since become known for its practical and effective education. With campuses located in Derby, Chesterfield, and Buxton, the university offers more than 300 courses for both undergraduate and postgraduate studies.

The university is highly regarded, holding a Gold rating in the Teaching Excellence Framework and ranking in the top 5 for employability and course quality in the Uni Compare Annual Student Review Rankings 2025. Impressively, 96% of graduates find jobs or continue their education after graduation.

Grade Requirements

• Applicants should have at least 72 UCAS Tariff points from three A-Levels with minimum grades of DDD. Other valid qualifications include BTECs, T-Levels, or Access to Higher Education Diploma.

English Proficiency

• Students whose first language is not English must demonstrate English proficiency through IELTS (6.0 overall, 5.5 in all sections) or a recognised equivalent test.

International students planning to enrol in the University of Derby’s BA Marketing with Foundation Year course will need to pay £16,900 for the foundation year. The tuition fee for the subsequent years is £9,535. Please keep in mind that these fees may change.

At the University of Derby, international students can access various scholarships, bursaries, and discounts to help with their tuition costs. One such option is the Vice-Chancellor’s Scholarship, which offers £2,000 off first-year tuition. Additionally, the GREAT Scholarship programme, in partnership with the British Council, provides eligible Indian students with £10,000 to support their postgraduate studies starting in September 2025. 

For those looking for extensive support, the Chevening Scholarship fully covers tuition, accommodation, and flights. The university also offers Sports Scholarships specifically for international applicants. Furthermore, there are discounts available for students who pay their tuition in full and for international alumni.

For more information on the scholarships, bursaries, and discounts available, students can contact our counsellors at AHZ.

Students who earn their BA Marketing with Foundation Year degree from the University of Derby will have job opportunities in various roles, such as:

• Digital Marketing Officer
• Brand Manager 
• Social Media Manager 
• Internal Communications Executive 
• SEO Analyst 
• Market Analyst 

Candidates interested in applying for this course can submit their applications via UCAS. Should you need any additional information or assistance with your application, feel free to reach out to one of our trained counsellors.