Digital Marketing
Roehampton UniversityLondon, United Kingdom
Course overview
Career Applying
Fees and funding
Contact us Step into the world of digital marketing where creativity meets technology and data. Our BSc Digital Marketing will prepare you to thrive in a fast-paced, globally connected industry. This degree will give you the practical skills and strategic mindset to shape impactful campaigns across digital platforms.
You will build strong foundations in core marketing principles while developing applied skills in content creation, social media marketing, digital storytelling, and customer analytics. What makes this course distinctive is its integration of hands-on digital marketing practice with emerging technologies and responsible communication. Using tools such as Google Analytics, Hootsuite, Power BI, and AI-enabled content design platforms, you will learn to plan, produce, and evaluate creative digital strategies that resonate with real audiences.
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Key highlights
- Accredited by the Institute of Data and Marketing (IDM)
- Accredited by the Chartered Institute of Marketing (CIM)
- Optional Professional Experience Year available as an integrated two-year masters
- Extended masters option available for international students
- Focus on socially responsible digital marketing strategy development
- Strategic Marketing module examines international companies' marketing strategies
Entry requirements
- UCAS tariff points: 96-112 — Entry tariff 96-112 UCAS points (or equivalent) Foundation Year: 64-80 UCAS points (or equivalent) Looking to work out your UCAS points or find out about our entry requirements?
- UCAS tariff points: 64-80 — foundation year
- GCSE: C — to include Mathematics, English Language; foundation year
Careers this course leads to
- Digital Marketing Manager
- Digital Marketing Strategist
- Social Media Manager
- SEO and PPC Specialist
- Content Marketing Manager
- Marketing Analyst
Cost of study
UK/Home: £9,790 per year | International: £17,628 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Roehampton University, and guide you through interview, offer, CAS and visa — right up to enrolment.
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