Regent's University London

MA International Fashion Marketing

Regent's University LondonLondon, United Kingdom

Course overview

Develop the strategic insight to become a leader in global fashion marketing. In today's interconnected world, fashion marketers play a crucial role in shaping new trends, navigating markets and driving brand success. Created alongside industry leaders, this strategic course explores the intricacies of international fashion marketing - expanding your understanding of business and marketing theory before applying this knowledge to the global fashion marketplace.

You'll examine fashion as part of a broader cultural and digital economy, learning how it communicates identity, culture and community across different global markets. You'll develop a deeper understanding of how marketers craft compelling narratives, produce immersive experiences and drive consumer desire. Why Regent's Strategic focus : develop innovative marketing strategies for fashion brands Teaching excellence : developed with industry and taught by fashion practitioners

Key highlights

  • Course created alongside fashion industry leaders
  • Taught by practising fashion industry professionals
  • Applies business and marketing theory to the global fashion marketplace
  • Explores fashion within the wider cultural and digital economy
  • Covers brand storytelling, immersive experiences and driving consumer desire
  • Builds skills in developing innovative marketing strategies for fashion brands

Entry requirements

  • Degree: 2nd class — or above
  • Additional condition: work_experience — To be accepted for exceptional entry, you must: Have three years of work experience if you don't hold a degree You'll need to provide us with: Your current CV A headed employment letter detailing your…

Scholarships

  • Alumni Advantage Award

    20% off tuition fee

    Up to 20% of fees
  • PG Global Scholarship

    Varies from £1,000 – £4,000 off tuition fees.

    Up to £1,000

Careers this course leads to

  • Fashion Marketing Manager
  • Brand Manager
  • International Marketing Manager
  • Digital Marketing Manager
  • Fashion Communications Manager
  • Trend Forecaster

Cost of study

UK/Home: £28,750 per year | International: £28,750 per year

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Regent's University London, and guide you through interview, offer, CAS and visa — right up to enrolment.

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