BA (Hons) Business and Marketing
Regent's University LondonLondon, United Kingdom
Course overview
Explore the technologies, trends and audiences shaping global marketing. Discover global marketing tools and techniques, and learn how to meet varied consumer demands through creative and flexible approaches. You'll grow into a media-savvy marketer with the confidence to respond to rapid market changes, develop strategies, build campaigns and convert customer targets.
You'll experience Engaging content : develop innovative new marketing strategies and techniques Interdisciplinary learning : explore other disciplines - fashion to psychology Digital transformation : access live customer insights through real data analytics A central location : join talks, tours and workshops in London's prized galleries Why Regent's? An intimate campus in the heart of London's royal Regent's Park Unparalleled global connections, with exposure to leading industry professionals An innovative curriculum combining subject, elective and industry modules
Key highlights
- Access live customer insights through real data analytics
- Interdisciplinary learning across other disciplines, from fashion to psychology
- Talks, tours and workshops in London's leading galleries
- Exposure to leading industry professionals through global connections
- Curriculum combining subject, elective and industry modules
- Campus located in London's Regent's Park
Entry requirements
- IELTS: 6 — 6.0 IELTS 6.0 overall and 5.5 in each component
Scholarships
Global Architecture Scholarship
£5,000 off tuition fees each year.
Up to £5,000Global Law Scholarship
£5,000 off tuition fees each year.
Up to £5,000Robert McKee Screenwriting Scholarship
£7,000 towards fees for each year of study.
Up to £7,000UG Global Scholarship
Varies from £1,000 – £4,000 off first-year tuition fees.
Up to £1,000
Careers this course leads to
- Marketing executive
- Digital marketing specialist
- Brand manager
- Marketing analyst
- Campaign manager
- Social media manager
Cost of study
UK/Home: £27,750 per year | International: £27,750 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Regent's University London, and guide you through interview, offer, CAS and visa — right up to enrolment.
Ready to start?
Book a free consultation and we'll map your fastest route to a September 2026 place.