BSc Business and Marketing with Year in Abroad

This four-year Bachelor of Science (with Honours) programme is designed for individuals with creativity, strong communication skills, and an interest in business. The BSc in Business and Marketing aims to provide a solid foundation for a career in marketing while also allowing for the development of expertise in broader business areas. The curriculum blends cutting-edge theoretical knowledge with practical skills relevant to the industry, covering areas such as social media management, web content creation, advertising, and comprehensive brand development. 

Alongside specialist marketing subjects, students will also gain an understanding of essential general business functions, including human resource management and operations management, to contextualise the role of a marketer within an organisation. Learning in this programme is facilitated through lectures, seminars, and interactive practical sessions, all delivered by academics who are leaders in their respective fields. This approach ensures that students acquire a well-rounded set of skills essential for success in their chosen career paths. 

Assessment methods typically include a mix of coursework, such as reports, essays, and presentations, alongside formal examinations. A significant feature of this degree is the integrated year abroad at one of the University of Kent's partner institutions. This invaluable experience allows students to immerse themselves in a new culture while continuing their studies, enhancing their personal development and providing a significant boost to their curriculum vitae.

The University of Kent is a well-regarded institution in the United Kingdom, known for its commitment to academic excellence and a supportive learning environment. Established in 1965, the university has built a strong reputation for its high-quality teaching, research, and student experience. With campuses in Canterbury, Medway, and Tonbridge, as well as centres in Europe, the University of Kent offers a global perspective to its students. 

It is recognised for its welcoming atmosphere and dedication to providing students with the skills and knowledge needed to succeed in their future careers. The institution offers both undergraduate and postgraduate programmes across a wide array of disciplines, including Medicine, Law, Engineering, Business, and the Arts, catering to a broad spectrum of academic and professional interests.

Applicants need to provide a personal statement explaining their reasons for applying to the programme and outlining any relevant academic achievements or professional experience. A satisfactory academic or employer reference is also a requirement. Submission of a CV is optional but recommended.

Grade Requirements:

• Applicants are required to obtain 112-128 UCAS tariff points. This can be achieved through qualifications like A-Levels at grades BBC, T Levels with a Merit grade, or BTEC Diplomas at DMM. Equivalent qualifications gained internationally will also be considered.

English Proficiency:

• For individuals whose first language is not English, an IELTS score of 6.0 overall, with a minimum score of 5.5 in each of the four components, is necessary. Equivalent English language qualifications, such as PTE or TOEFL, are also acceptable.

The annual tuition fee for international students enrolled in the BSc Business and Marketing with a Year Abroad programme at the University of Kent is £20,700.

The University of Kent is committed to accessible education and provides a selection of scholarships aimed at supporting students from different backgrounds and with varied academic accomplishments.

Graduates with a BSc in Business and Marketing with a Year Abroad from the University of Kent can pursue a wide range of careers across various sectors. Some include:

• Marketing Manager

• Brand Manager

• Digital Marketing Officer

• Market Research Analyst

• Advertising Executive

• Sales Manager

Applications for the BSc Business and Marketing with Year Abroad programme can be submitted directly through the University of Kent's website or via the UCAS platform. Experienced counsellors are available to offer guidance with the application process, ensuring that your qualifications and experience meet the programme's entry criteria.