BA (Hons) Marketing and Management with a Year in Industry

Marketing is a fast-moving and crucial aspect of modern business which has experienced a tech-driven revolution over the last 20 years. With Google, YouTube, Facebook, Instagram & Tik Tok now accounting for the lion’s share of global advertising revenues, today’s marketing must be more targeted, measurable, and effective than ever before. Combining a passion for marketing and an interest in management, this course will provide you with a set of leading-edge skills with a thorough grounding in management, preparing you for a range of exciting marketing careers.

In our BA Marketing and Management with a Year in Industry course at Norwich Business School you’ll learn about managing modern organisations and discover relevant marketing principles. You’ll gain experience and expertise in developing innovative and sustainable marketing campaigns. We offer a wide range of modules to choose from, so you’ll be able to shape your own degree.

By studying marketing and management together, you’ll gain a unique insight into the continuous changes and challenges of the business world. With this course variant, you’ll also have the chance to put your skills to the test on a placement year, gaining valuable experience in a working environment and acquiring new skills to add to your already highly employable skillset.