BSc Marketing and Data Insights
Course overview
The University of Derby's BSc (Hons) Marketing and Data Insights program in the UK is an exceptional program that combines knowledge in marketing with proficiency in data analysis. This course, accredited by the Chartered Institute of Marketing (CIM), equips you for a career in data-driven decision-making and the constantly evolving field of marketing.
Business analytics, digital marketing, and marketing principles will all be thoroughly understood by you, and you'll also acquire the technological expertise required to handle and analyse data. With real-world projects, client presentations, and study abroad opportunities, the course guarantees that you will graduate with real-world experience and a global perspective.
Entry requirements
If you do not meet the minimum academic criteria, the institution may still evaluate your application based on relevant job experience or other qualifications. Contextual offers are also given to students that match specified qualifications, such as caregiving experience or experiencing estrangement from their relatives.
Grade Requirements
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Applicants typically need 112 UCAS points, which can be achieved through qualifications such as BBC at A Level, a Merit in a T Level, or a Pass in an Access to HE Diploma with 60 credits (including 45 at Level 3, with a minimum of 15 Distinctions, 24 Merits, and 6 Passes).
English Proficiency
- For non-native English speakers, an IELTS score of 6.0 with at least 5.5 is required.
Scholarships
Full Payment Discount
If you pay your annual tuition fee in full ahead of enrolment, you will benefit from a £1,000 discount.
Up to £1,000Sports Scholarships - Individual and Team Sport Scholar
Up to £3,000 fee subsidy and support services.
Sports Scholarships - Performance Team Sports Scholar
Up to £3,000 fee subsidy and support services.
Talented Athlete Award
Please contact the provider.
Vice-Chancellor's Scholarships
Vice-Chancellor’s Scholarships - £2,000
Up to £2,000
Career opportunities
The BSc (Hons) Marketing and Data Insights program prepares graduates for several positions, including:
- Marketing Data Analyst
- Digital Marketing Specialist
- Business Intelligence Consultant
- Market Research Analyst
- Brand Manager
The program’s certification by the Chartered Institute of Marketing (CIM) also includes exemptions for professional credentials, providing you an advantage in your career.
Cost of study
International students pay £16,900 annually for a full-time degree (2025/26). Additional fees may apply for books and optional field trips, but all payments include access to industry-standard software.
Admission
To apply for this course, you’ll need to go through UCAS. To find out more about this process, speak to one of our trained counsellors.
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