Advertising and Brand Communications
Manchester Metropolitan UniversityManchester, United Kingdom
Course overview
Whatever the brand, whatever the market and whatever the media, successful advertising brings together a combination of creative thinking, commercial awareness and strategic insight. You'll learn about consumer behaviour, brand management and digital marketing communications – to name a few areas. You’ll get to grips with the media landscape, exploring integrated campaigns that balance traditional and digital channels.
Along the way, you’ll have access to the real professionals – whether as guest lecturers, campaign clients or placement employers. So, by the time you leave us, you’ll be ready
Key highlights
- Covers consumer behaviour, brand management and digital marketing communications
- Explore integrated campaigns balancing traditional and digital media channels
- Learn from industry professionals as guest lecturers and campaign clients
- Optional placement year with professional employers
- Optional year of overseas study
Entry requirements
- UCAS tariff points: 104-112 — 104-112 UCAS tariff points GCE A levels - grades BCC or equivalent Pearson BTEC National Extended Diploma - grade DMM Access to HE Diploma - Pass overall with a minimum 106 UCAS Tariff points UAL Level 3 Extended Diploma…
- A-level: BCC — or equivalent
- BTEC: DMM — BTEC National Extended Diploma
- Access to HE Diploma — Pass overall with a minimum 106
- International Baccalaureate: 26 — overall or 104-1
Scholarships
International Undergraduate Scholarships
£2,000 for each year of your degree.
Up to £2,000Sanctuary Scholarship
Sports Scholarship
The total package is worth up to £10,000 per year. Additional support is available for exceptional applicants.
Vice-Chancellor’s International Regional Scholarship
Value: 50% of tuition fees in the first year of study.
Up to 50% of fees
Careers this course leads to
- Advertising account executive
- Brand manager
- Media planner
- Digital marketing executive
- Marketing communications executive
- Advertising strategist
Cost of study
UK/Home: £9,535 per year | International: £20,000 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Manchester Metropolitan University, and guide you through interview, offer, CAS and visa — right up to enrolment.
Ready to start?
Book a free consultation and we'll map your fastest route to a September 2025 place.