MA Fashion Marketing and Management
Course overview
The MA Fashion Marketing and Management programme at London Met examines the fashion industry from a business standpoint, focusing on strategic decision-making for marketing objectives. This course covers important concepts such as consumer behaviour, ethical considerations, sustainability, and modern marketing tools, including digital advertising and artificial intelligence.
This programme is also suitable for anyone beginning their journey in the fashion business and for those aiming to advance their existing careers within the industry. The course also emphasises the practical application of theoretical knowledge, ensuring that students gain relevant skills.
In this course, students will learn through lectures, seminars, and group discussions, and their progress will be assessed through essays, reports, presentations, group work and exams.
Entry requirements
Candidates are required to submit a personal statement outlining their motivations for applying to the London Met MA Fashion Marketing and Management course and any other relevant academic background. A suitable academic and/or employer reference is also necessary. Students have the option to include their CV with their applications to highlight relevant work experience.
Grade Requirements:
- Applicants typically need at least a lower second-class (2.2) honours degree in a related field or an equivalent international qualification.
- Mature applicants with relevant work experience may also be considered for admission.
English Proficiency:
- If English is not your primary language, you will need to score 6.0 overall in IELTS and have a minimum of 5.5 in each component.
- The university accepts other test scores, like TOEFL or PTE.
Scholarships
Chevening Scholarships
Career opportunities
Graduates of the MA Fashion Marketing and Management programme are well-prepared for various roles within the fashion industry. Graduates work as:
- Fashion Marketing Specialist
- Business Development Manager
- Brand Manager
- Digital Marketing Executive
- Retail Manager
- Fashion Consultant
Cost of study
For international students taking the MA Fashion Marketing and Management programme at London Met, the tuition fee is £20,000 per year.
Admission
Students can apply for this course by using the university’s online application form. If you need help, you can speak to one of our trained counsellors today.
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