
Creative and Cultural Industries: Design Marketing BA (Hons)
Kingston UniversityKingston School of Art, Knights Park
Course overview
Embrace creative freedom You’ll create marketing materials and design user experiences across different media and digital environments. Kingston's Design Marketing BA, with a focus on the Creative and Cultural Industries, will give you strong foundations for a fast-paced professional future. Our graduates have gone on to bring their design and commercial knowledge to a range of roles in agencies and other creative organisations.
You'll collaborate with other students and industry professionals on real-world projects. You’ll learn to visualise, experiment and project manage – all while accelerating your knowledge. When you graduate, you’ll be fully equipped with the commercial, creative and organisational skills to stand out in the creative and cultural job market.
During the course, you’ll explore topics such as design thinking, branding and strategy for creative organisations. You’ll have the creative freedom to shape your path, and be encouraged to grow through work on non-commercial projects too. Check out our Instagram page to see what our students have been creating.
Creative industries at Kingston School of Art Discover the wide range of opportunities that make up creative industries at Kingston School of Art. See the cutting-edge technology our students use to explore their interests as they work on live briefs and projects.
Key highlights
- Create marketing materials and design user experiences across digital media
- Collaborate with students and industry professionals on real-world projects
- Topics include design thinking, branding and strategy for creative organisations
- Work on live briefs using cutting-edge technology
- Develop visualisation, experimentation and project management skills
- Freedom to pursue non-commercial projects alongside commercial work
Entry requirements
- UCAS tariff points: 112-128 — Qualifications needed for 2027: Open This course requires 112-128 UCAS tariff points.
- A-level: BBC/A*CD — You could achieve this with: A-levels: BBC or A*CD BTEC Extended Diploma: Distinction Merit Merit Foundation Diploma in Art and Design: Distinction Access to HE Diploma: 112 UCAS points, normally with 21 Distinctions, 21…
- BTEC: DMM — BTEC Extended Diploma
- UCAS tariff points: 112 — …Foundation Diploma in Art and Design: Distinction Access to HE Diploma: 112 UCAS points, normally with 21 Distinctions, 21 Merits and 3 at Pass IB Diploma: 26-28 points Qualifications needed for 2026: Open This course requi…
- International Baccalaureate: 26-28 — …Diploma: 112 UCAS points, normally with 21 Distinctions, 21 Merits and 3 at Pass IB Diploma: 26-28 points Qualifications needed for 2026: Open This course requires 112-128 UCAS tariff points.
- Additional condition: portfolio — …Design Marketing BA (Hons) Open Please submit a 15-20 page digital portfolio that demonstrates the following key values: Questioning Curiosity Technical ability Enthusiasm Think carefully about how you…
Scholarships
Family Bursary
The family bursary is a 10% tuition fee discount for international students with a direct family connection.
Up to 10% of feesInternational Success Support Scholarship
The International Success Support Scholarship provides £2,500 towards tuition fees.
Up to £2,500Sanctuary Scholarships
Careers this course leads to
- Design marketing executive
- Brand strategist
- UX designer
- Creative agency account manager
- Marketing manager in the creative industries
- Creative project manager
Cost of study
UK/Home: £10,050 per year | International: £19,200 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Kingston University, and guide you through interview, offer, CAS and visa — right up to enrolment.
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