BA Business Management Marketing
Course overview
The BA Business & Management (Marketing) degree at Cardiff Metropolitan University offers a solid understanding of business and management principles, alongside the important skills needed to be a flexible, impactful, and adaptable manager.
This degree offers five focus areas, including Marketing and students who choose the Marketing route will study it in detail in their second year, and in their final year, they will continue with key subjects in this area and can also choose other optional modules.
Learning and teaching methods in this course include lectures, seminars, practical workshops, guest speakers from the industry, and tutorials. Students who take this course benefit from connections with businesses through guest talks, company visits, and a live business transformation project.
There are also opportunities to apply theory in practice through case studies, work placements, internships, and projects. Students’ progress is assessed through essays, presentations, reports, practical work, and portfolios.
In addition to a mandatory work experience module, the programme organises careers fairs and networking events with employers. There is also the option to undertake an internship year in industry.
Entry requirements
To get onto this course, you need to write a personal statement. In this, you should explain why you are interested in this course and provide any other information about your studies that is relevant. You also need to get a reference from someone who knows about your academic work or any work experience you have. If you have a CV that shows your work history, you can also upload this when you apply.
Grade Requirements:
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To be accepted onto the course, you will need 112 UCAS points. You can get these points from different qualifications, such as A Levels, a BTEC Extended Diploma at MPP level, a BTEC Diploma at MM level, T Levels, or the International Baccalaureate.
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The university also accepts qualifications from other countries that are seen as the same level as A-levels.
English Proficiency:
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If English is not the language you usually speak, you will need to get a score of 6.0 overall in the IELTS test, with a score of at least 5.5 in each of the four parts of the test.
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The university also accepts scores from other similar English language tests, like PTE and TOEFL.
Scholarships
Alumni Discount
The Alumni Discount offers a 20% discount on Cardiff Met courses for previous graduates who are enrolling onto postgraduate programmes from September 2026.
Up to 20% of feesFull Fee Discount
Award: Up to £1,000
MBA Scholarship
Award: Up to £4,000.
Sport Scholarships
Undergraduate – Home student (UK): £7,000; Undergraduate – International student: £11,000; Postgraduate alumni – Home student (UK) £2,000 + alumni discount Postgraduate alumni – Home student (UK) £4,200.
Undergraduate Scholarship
Award: £2,500
Up to £2,500Vice Chancellor Scholarship
Award: Up to £3,500
Career opportunities
Graduates from this course can pursue careers in various fields, including:
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Marketing Executive
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Digital Marketing Specialist
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Brand Manager
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Market Research Analyst
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Advertising Executive
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Public Relations Officer
Cost of study
The tuition fee for international students who want to study the BA Business & Management (Marketing) programme at Cardiff Metropolitan University is £16,000 for each year of study.
Admission
To apply for this course, you need to do it through the UCAS website. We recommend that you speak to our trained advisors, as they can give you personal help with your application.
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