AI in Corporate Brand Design: Enhancing Visual Identity and Sensory Engagement to Influence Consumer Behaviour

Key highlights

• Doctoral research opportunity hosted by Brunel Business School
• Research focus on AI in corporate brand design
• Explores visual identity and sensory engagement in branding
• Investigates how brand design influences consumer behaviour

Entry requirements

Scholarships

• British Council Scholarships for Women in STEM

• Brunel Graduate Discount

  Value: 15% discount on the net tuition fee (i.e. the tuition fee after the application of any scholarship or bursary fee waivers) for every year of study.

• MBA Healthcare Management Scholarship

  £14,750 tuition fee waiver for one year only.

  Up to £14,750

• Postgraduate Academic Excellence Scholarship

  A discount of 15% off the tuition fees, per year.

• Postgraduate International Bursary

  £4,000 tuition fee reduction applied each year for a maximum of one year for full time courses and two years for full-time courses running over two years.

  Up to £4,000

• The Full Time Distinguished International Scholarship

  £10,000 tuition fee waiver for one year only.

  Up to £10,000

• The Full Time MBA Scholarship

  £7,375 tuition fee waiver for one year only.

  Up to £7,375

• The Full Time Women in Leadership MBA Scholarship

  £14,750 tuition fee waiver for one year only.

  Up to £14,750

• The Vice Chancellor’s Postgraduate International Excellence Award

  £6,000 tuition fee reduction applied each year for a maximum of one year for full time courses and two years for full-time courses running over two years.

  Up to £6,000

Careers this course leads to

• University lecturer in marketing
• Brand strategy consultant
• Consumer behaviour researcher
• Brand manager
• Marketing insights analyst

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Brunel University of London, and guide you through interview, offer, CAS and visa — right up to enrolment.