MBA (Marketing and Public Relations)
Amity University LondonLondon (Bedford Square), United Kingdom
Course overview
This pathway combines business and management with the study of marketing. The programme is tailored to the needs of marketing professionals and students looking to progress in a career within the marketing and public relations sector. The programme is focused on building student’s knowledge and expertise in a variety of marketing functions.
Modules in the programme include: Digital Marketing Communication and PR, which will provide students with an understanding of the design and implementation process in digital marketing strategies, Sustainable Business, which examines the relationship between business and the natural environment within a social and economic context and Marketing Fundamentals, which build students’ knowledge on the marketing environment and marketing management. The 60-credit dissertation module will also be based on a marketing related aspect of business.
Key highlights
- Combines business and management study with specialist marketing pathway
- Digital Marketing Communication and PR module covers digital strategy design
- Sustainable Business module explores business and the natural environment
- Marketing Fundamentals module builds marketing environment and management knowledge
- 60-credit dissertation focused on a marketing-related aspect of business
Entry requirements
- Degree: 2nd class — Second-class bachelor’s degree. 1 academic and 1 employer reference.
- Additional condition: work_experience — Applicants require a minimum of 2 years post-graduation work experience in a managerial or professional role.
Careers this course leads to
- Marketing manager
- Public relations manager
- Digital marketing manager
- Communications manager
- Brand manager
- Marketing consultant
Cost of study
UK/Home: £12,500 per year | International: £19,500 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Amity University London, and guide you through interview, offer, CAS and visa — right up to enrolment.
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