MSc Digital Marketing
Course overview
This Master's degree teaches students the skills and methods needed to create and run digital marketing strategies in a responsible way. The course is officially recognised by two major industry bodies: the Institute of Data and Marketing (IDM) and the Chartered Institute of Marketing (CIM). Students have the option to include a Professional Experience Year to get valuable real-world work experience.
Students will improve core abilities like critical writing and negotiation through a required Professional Development Programme. Students' performance is mainly checked through coursework assignments where they apply their academic knowledge to real business situations. Students will also get support from the Business School's research experts and may get the chance to work on a consultancy project for an outside company.
Entry requirements
To apply, students must state why they want to study the course and include any information relevant to their previous studies.
Grade Requirements:
- Candidates must have an undergraduate degree with at least a second-class honours (a 2:2) in a related subject, such as business, marketing, finance, or management. If a student's degree isn't in a related field, they may still be accepted if they have enough relevant work experience in a business or marketing environment.
English Language Requirements:
- If English is not the students' first language, they need to show proof of their English language skills by acquiring an overall score of 6.5 in the IELTS test, with a minimum of 5.5 in every section. Equivalent scores from other accepted English language tests are also welcome.
Scholarships
International Excellence Scholarship - Postgraduate
Scholarships value: £4000 scholarships (1 year); £2500 scholarships (1 year); £1000 scholarships (1 year).
Career opportunities
Students with the MSc Digital Marketing from the University of Roehampton can pursue the following careers:
- Digital Marketing Manager
- Social Media Strategist
- SEO Specialist
- Marketing Consultant
- Data Analyst (Marketing)
Cost of study
The full-time tuition fee for international students starting the MSc Digital Marketing course is £18,250 per year. The tuition fee is subject to a yearly increase.
Admission
To apply for this course, you will need to go through UCAS. You can speak to one of our trained counsellors to find out more about this process.
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