Business and Marketing BA (Hons)
Coventry UniversityAll locations Coventry University London Coventry University CU Coventry CU London CU Scarborough Coventry University Wrocław Student Central Coventry University Online National Institute of Teaching and Education Coventry University Apprenticeships, United Kingdom
Course overview
In a competitive global economy, marketing is key to business success. Organisations across all sectors must stand out to deliver their products and services effectively. This course is designed to build your understanding of business planning, management and specialist marketing skills.
It has the following key features: This course seeks to equip you with cutting-edge skills in business and marketing to provide a springboard for a successful career in a variety of business functions and roles. Potential to undertake careers in account management, marketing, customer insight, business develop
Key highlights
- Builds understanding of business planning and management
- Develops specialist marketing skills alongside core business knowledge
- Sandwich option adds a year to the degree
- Prepares graduates for a variety of business functions and roles
Entry requirements
- UCAS tariff points: 112 — UCAS points 112 A level BBC GCSE GCSE maths and English at grade 4 / C or Functional Skills Level 2, or other equivalent Level 2 awards BTEC DMM T level Overall grade of Merit in the T level qualification in any subject.…
- A-level: BBC — UCAS points 112 A level BBC GCSE GCSE maths and English at grade 4 / C or Functional Skills Level 2, or other equivalent Level 2 awards BTEC DMM T level Overall grade of Merit in the T level qualification in any subject.…
- GCSE: 4/C — to include Mathematics, English
- BTEC: DMM — …grade 4 / C or Functional Skills Level 2, or other equivalent Level 2 awards BTEC DMM T level Overall grade of Merit in the T level qualification in any subject.
- T-level: Merit — …or Functional Skills Level 2, or other equivalent Level 2 awards BTEC DMM T level Overall grade of Merit in the T level qualification in any subject.
- Access to HE Diploma — to include 30 Level 3 credits at Merit
- International Baccalaureate: 24 — IB Diploma 24 points Other qualifications and experience Our students come from a variety of backgrounds, each with a unique story.
Scholarships
25% Alumni Discount
Alumni who hold an undergraduate or postgraduate degree are now eligible for a 25% discount on the majority of published postgraduate taught full-time or part-time course fees including postgraduate certificates, diplomas.
Coventry University Group Scholarship
£2,000 scholarship per year of study.
Up to £2,000Sports Scholarships
£1,500 or £3,000 per year
Vice-Chancellor Undergraduate Scholarship
Up to £4,000 off a full-time Undergraduate degree: Year 1 – £2,000, Year 2 – £1,000 and Year 3 – £1,000.
Careers this course leads to
- Account manager
- Marketing executive
- Customer insight analyst
- Business development executive
Cost of study
UK/Home: £9,790 per year | International: £17,600 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to Coventry University, and guide you through interview, offer, CAS and visa — right up to enrolment.
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