University of Roehampton

BSc Marketing

University of Roehampton

Course overview

This program helps students gain the skills and experience needed to create complete marketing plans and adapt to the ever-changing digital world. It covers key areas like moral issues in global marketing and using promotional tools effectively. This course uses a hands-on approach, connecting what you learn in class to real-life marketing situations.

Students will be assessed through assignments, reports, online tests, and projects. There might also be some exams for accountancy and finance subjects. The course aims to improve students' business understanding, emotional intelligence, and ability to reflect on their work. It also has a Business Readiness module to boost your job prospects. And students will learn through lectures, seminars, self-study, and support sessions.

Entry requirements

All applicants need to prepare an application. This includes writing a personal statement where they explain why they want to study this course and share important details about their past education. Applicants will also need a reference letter from a teacher or someone they have worked for. They can also choose to send their CV (a document showing their work history) with their application to highlight their experience.

Grade Requirements:

  • For this Top-Up Degree, applicants will need  240 credits from a Higher National Diploma (HND), a foundation degree, or a similar international qualification in a related subject.
  • Alternatively, 240 credits from the first two years of a relevant undergraduate degree at another university are also accepted. The university considers your overall achievements and might be flexible with these requirements.

English Proficiency:

  • If English is not the applicant's main language, the applicants need an overall score of 6.0 in the IELTS Academic English test, with at least 5.5 in each section (listening, reading, writing, and speaking).
  • The university also accepts other tests, like Pearson PTE Academic (overall 59, with no part lower than 59), TOEFL iBT (overall 80, with specific minimum scores in each section), and their own Roehampton English Language Test. A Grade C (or 4) in English IGCSE is usually sufficient too.

Scholarships

  • 20% Tuition Fee Discount

    A 20% tuition fee discount for all alumni of the University.

    Up to 20% of fees

  • Country Scholarships

    Country Scholarship A: This award is worth £2,500. Country Scholarship B: This award is worth £1,500 to each successful applicants who enrols.

  • Engineering and Technology Scholarship

    £3,000 for all overseas fee-paying students applying for one of the new Engineering and Technology Undergraduate courses.

    Up to £3,000

  • Esports Scholarships

    Up to 20 cash scholarships, worth £2,000 per year of your degree, are available to students who demonstrate aptitude in esports.

    Up to £2,000

  • International Excellence Scholarship - Postgraduate

    Scholarships value: £4000 scholarships (1 year); £2500 scholarships (1 year); £1000 scholarships (1 year).

  • International Excellence Scholarship - Undergraduate

    £4,000 scholarships (x3 years); £2,500 scholarships (x3 years); £1,000 scholarships (x3 years).

  • Roehampton Higher Technical Qualification (HNC/ HND) Scholarship

    The scholarships are worth £2000, paid for the length of your course.

    Up to £2,000

  • Roehampton Women in Esports Scholarship

    Up to four scholarships available to first year students starting in September, each worth up to £2,000 a year.

  • Southlands College 150th Anniversary Scholarships (Education)

    £2,000 fees discount are offered to two students of the University of Roehampton as part of the celebrations to mark the 150th anniversary of the founding of Southlands College.

    Up to £2,000

  • Southlands College 150th Anniversary Scholarships (General)

    £2,000 fees discount are offered to two students of the University of Roehampton as part of the celebrations to mark the 150th anniversary of the founding of Southlands College.

    Up to £2,000

  • Southlands College Teaching Scholarships

    £2,500 fees discount are offered to two students of the University of Roehampton as part of the celebrations to mark the 150th anniversary of the founding of Southlands College.

    Up to £2,500

  • The London Methodist Bursary Fund

    £1,000 bursary payment are offered to students of the University of Roehampton.

    Up to £1,000

Career opportunities

Graduates can pursue marketing careers in communications agencies or in-house marketing departments such as:

  • Marketing Executive
  • Digital Marketing Specialist
  • Brand Manager
  • Communications Officer
  • Market Research Analyst
  • Social Media Manager

Cost of study

For September 2025 entry, the annual tuition fees are £9,535 for UK students and £16,950 for international students.

Admission

Intending students can apply directly through the University of Roehampton's online application system. Our experienced counsellors can help you through this process.

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