MSc Artificial Intelligence for Business
University of HullCottingham Road, Hull, HU6 7RX
Course overview
Step into the future of business with the MSc AI for Business. This programme is designed for ambitious professionals and graduates ready to harness the power of AI and data science to drive real-world impact. You’ll gain a rare combination of cutting-edge technical skills and strategic business insight, learning how to apply AI across marketing, sales, finance, operations and customer analytics.
Delivered through our state-of-the-art Centre of Excellence for AI, Data Science and Modelling (DAIM), you’ll master programming, machine learning, big data, predictive analytics, recommendation engines, customer segmentation and time series analysis. You’ll also explore the ethical, legal and sustainability challenges of AI in business, preparing you to make responsible, informed decisions that shape the future. This course is accessible to students from a wide range of backgrounds, including those without prior computational experience.
Through a research project – independently, with academic staff, or in collaboration with industry – you’ll tackle real business challenges and turn data into actionable solutions. Artificial Intelligence and Data Science
Key highlights
- Applies AI across marketing, sales, finance, operations and customer analytics
- Taught through a dedicated Centre of Excellence for AI and Data Science
- Covers machine learning, big data, predictive analytics and recommendation engines
- Explores ethical, legal and sustainability challenges of AI in business
- Research project can be completed in collaboration with industry
- Suitable for students without prior computational experience
Entry requirements
- Degree: 2:2 — For this course, you'll need a 2:2 from a relevant bachelor's degree.
Scholarships
Alumni Postgraduate Scholarship
If you progress from studying an undergraduate degree at the University of Hull to an eligible taught master's degree in 2025/26 we'll give you a 20% discount on the cost of your tuition fees.
Up to 20% of feesGREAT Scholarship
Minimum of £10,000
Up to £10,000PGT International Fee Waivers – South Asia and Sub-Saharan Africa
Up to £2,000
Careers this course leads to
- AI business analyst
- Data scientist
- Machine learning engineer
- Business intelligence analyst
- Customer analytics manager
- AI strategy consultant
Cost of study
UK/Home: £12,858 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to University of Hull, and guide you through interview, offer, CAS and visa — right up to enrolment.
Ready to start?
Book a free consultation and we'll map your fastest route to your place.