BA (Hons) Marketing and Management with International Year One
University of East AngliaNorwich Research Park, Norwich
Course overview
Marketing is a fast-moving and crucial business function. It has been through a tech-driven revolution over the last 20 years. With Google, YouTube, Facebook, Instagram & Tik Tok now accounting for the lion’s share of global advertising revenues, marketing now has to be more targeted, measurable, and effective than ever before.
Combine a passion for marketing and an interest in management. This course provides you with a set of leading-edge skills with a thorough grounding in management to prepare yourself for a range of exciting marketing careers. You will have the opportunity to develop knowledge in managing modern organisations and understand relevant marketing principles.
You will gain experience and expertise in developing innovative and sustainable marketing campaigns. We offer a wide range of modules to choose from; you will be able to shape your own degree.
Key highlights
- Combines leading-edge marketing skills with a thorough grounding in management
- Develop innovative and sustainable marketing campaigns through practical experience
- Covers managing modern organisations and core marketing principles
- Wide choice of optional modules lets you shape your own degree
- Reflects targeted, measurable marketing in the era of digital platforms
Entry requirements
- IELTS: 5.5 — 5.5 IELTS 5.5
Careers this course leads to
- Marketing executive
- Digital marketing specialist
- Brand manager
- Marketing campaign manager
- Social media manager
- Management trainee
Cost of study
UK/Home: £9,790 per year
Admission
Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to University of East Anglia, and guide you through interview, offer, CAS and visa — right up to enrolment.
Ready to start?
Book a free consultation and we'll map your fastest route to a September 2025 place.