University of East Anglia

BA (Hons) Marketing and Management with a Year Abroad

University of East AngliaNorwich Research Park, Norwich

Course overview

Marketing is a fast-moving and crucial aspect of modern business which has experienced a tech-driven revolution over the last 20 years. With Google, YouTube, Facebook, Instagram & Tik Tok now accounting for the lion’s share of global advertising revenues, today’s marketing must be more targeted, measurable, and effective than ever before. Combining a passion for marketing and an interest in management, this course will provide you with a set of leading-edge skills with a thorough grounding in management, preparing you for a range of exciting marketing careers.

In our BA Marketing and Management with a Year Abroad degree at Norwich Business School, you’ll learn about managing modern organisations and discover relevant marketing principles. You’ll gain experience and expertise in developing innovative and sustainable marketing campaigns. We offer a wide range of modules to choose from, so you’ll be able to shape your own degree.

By studying marketing and management together, you’ll gain a unique insight into the continuous changes and challenges of the business world. With this course variant, you’ll also spend a year studying abroad, exploring another country as you continue to add to your highly employable skillset.

Key highlights

  • Year studying abroad in another country as part of the degree
  • Develop innovative and sustainable marketing campaigns
  • Combines marketing principles with a thorough grounding in management
  • Wide range of optional modules to shape your own degree
  • Explores tech-driven, targeted and measurable modern marketing

Entry requirements

  • International Baccalaureate: 32 — Further Examples of Typical Entry Requirements: International Baccalaureate 32 points overall Irish Leaving Certificate 3 subjects at H2, 3 subjects at H3 Scottish Highers AAABB Scottish Advanced Highers BCC A combination of Advanced Highers and Highers may be acceptable
  • Scottish Advanced Highers: BCC — A combination
  • Scottish Highers: AAABB — Further Examples of Typical Entry Requirements: International Baccalaureate 32 points overall Irish Leaving Certificate 3 subjects at H2, 3 subjects at H3 Scottish Highers AAABB Scottish Advanced Highers BCC A combination of Advanced Highers and Highers may be acceptable
  • Irish Leaving Certificate — 3 subjects at H2, 3 subjects at H3

Careers this course leads to

  • Marketing executive
  • Digital marketing manager
  • Brand manager
  • Marketing assistant
  • Social media manager
  • Business development manager

Cost of study

UK/Home: £9,790 per year | International: £23,100 per year

Admission

Applications are made through AHZ at no cost. Share your transcripts, English test scores and personal statement, and your AHZ Counsellor will review your profile, submit your application to University of East Anglia, and guide you through interview, offer, CAS and visa — right up to enrolment.

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