MSc Digital Marketing

The MSc Digital Marketing at the University of Bedfordshire is designed to help you succeed in today's digital world. This course gives you the knowledge to understand digital marketing from a management point of view. This is very important for doing well in today's fast-changing economy. You will learn how marketing works across different countries and cultures, and how digital technology is now a key part of how companies work.

This course helps you develop a deep understanding of the impact that digital marketing has, both locally and internationally, on a company's operations and long-term strategy. The skills you will acquire are highly relevant, as marketing is at the forefront of modern business transformation and growth.

Furthermore, you will develop an informed understanding of different business environments and the opportunities within them through the university’s Strategy unit. Here, you will be introduced to a range of tools and concepts for strategic analysis that will allow you to assess an organisation’s position, create strategies, evaluate different options, and put strategic decisions into practice.

By studying Digital Marketing at the University of Bedfordshire, you will finish the course with all the skills and knowledge you need to do well in this exciting field.

Grade Requirements:

• Applicants are required to have a 2:2 honours degree or equivalent in a related subject area.

English Proficiency:

• International students whose first language is not English are to show proficiency in English by having an IELTS overall score of 6.0 with a minimum of 5.5 in each element.

The University of Bedfordshire offers a number of scholarships and discounts to help international students with their tuition fees. These scholarships are a great way to help with the cost of your studies.

The Global Merit Scholarship, for instance, offers a £3,000 reduction in your total tuition fees. You can get this if you have a good academic background, with at least a 75% GPA or equivalent from your bachelor's degree.

As a graduate of an MSc in Digital Marketing from the University of Bedfordshire, you will have the required skills to find career opportunities in roles such as the following:

• Digital Marketer
• Digital Accountant Manager
• Social Media Manager
• Web Content Manager
• Marketing Strategist

Applications for this course can be made through the online application link provided by the university. For guidance on this process, feel free to reach out to our counsellors at AHZ.