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MSc Management with Digital Marketing

Course Overview

The MSc Management with Digital Marketing at BPP University is designed to develop future business leaders with strong digital marketing expertise. It combines core management principles with specialist marketing skills needed in today’s digital economy. During this programme, students explore areas like marketing strategy, consumer behaviour, digital campaign management, data analytics, and brand management.

This course is delivered through a mix of lectures, workshops, case studies, group projects, and practical digital marketing simulations. Students are assessed through coursework, presentations, reports, and live project work rather than traditional exams.

Additionally, the course offers opportunities to work on real business problems and gain practical experience. This is achieved through the option to complete an academic or work-based project towards the end of the programme.

About University

BPP University is a private university in the United Kingdom, founded in 1976. It is located in London, with additional study centres in cities like Manchester, Birmingham, and Leeds.

It is one of the best universities in the United Kingdom, focusing on offering courses that prepare students for successful careers in fields such as business, law, finance, healthcare, and technology. To guarantee the employability of its students, it has close links with industry.

The university employs a teaching approach that focuses on critical thinking, professional development, and hands-on experience. This makes sure that the programmes are up to the standard of the current market demands.

Entry Requirements

The entry requirements for MSc Management with Digital Marketing at BPP University are as follows:

Grade Requirements

  • Applicants need a minimum of a 2:2 Honours degree from a recognised international university or equivalent at Level 6 or above.

English Proficiency 

  • Non-native English speakers may need to demonstrate proficiency in the language, typically through an IELTS score of at least 6.5. TOEFL or other equivalents are also allowed.

Cost of Study

The tuition fee (2025/2026) to study MSc Management with Digital Marketing at BPP University is £18,100. However, this does not cover expenses such as accommodation, transport, photocopying, and other session expenses.

Scholarships

To assist students in paying for their education, BPP University provides numerous scholarships. High achievers are eligible for full-fee scholarships under the Dean of the School of Business and Technology Scholarship.

Careers

With an MSc in Management with Digital Marketing from BPP University, students graduate ready to work in the industry as:

  • Digital Marketing Manager
  • Marketing Strategist
  • SEO/SEM Specialist
  • Social Media Manager
  • E-commerce Manager
  • Digital Campaign Analyst

Admission

To apply for this course, you’ll need to go through UCAS. To find out more about this process, speak to one of our trained counsellors.

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